Language and writing

Be CLEAR and CONCISE.

• Key points are essential not a piece of beautiful prose.
• Use clear and non-specialist language – no jargon or acronyms
• If the application or letter is hand written, avoid filling every inch of the box or writing too small.
• Entering information on electronic forms eliminates this problem, but watch the word count
• If there is room for a number of sentences, use the first one as a summary.
• If hand written, choose a member of the team with the best hand writing

Common mistakes:

• Using overly complex or flowery language
• Ignoring or dismissing certain questions and overuse of ‘not applicable’
• Writing too much or too small
• Not answering the question directly
• Using the final form as a draft and making a mess of it
• Missing a deadline for submission
• Not reading the guidance notes